Category : Branding

Branding

Branding 101: What’s In A Name?

Having people find you is vital, so another early branding step is choosing a name. Are you going to be known by your own name (or pseudonym) or will you choose the name of your book, product, film, ministry, or organization? There are several things to consider before you make a final selection. You want […]

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Branding

Starting With the Basics

Most people today are aware that an internet presence is vital for any business or product to make a serious impact. With so many being connected to the internet, especially with mobile devices, the first instinct is to go online when searching for a product or service. Addresses, prices, reviews and more are easily within […]

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Branding

Why It’s Important to Have a Mobile-Friendly Website

It’s no big secret that on April 21, 2015, Google came out with a new search algorithm. This would favor all sites that are mobile-friendly. The sites that are not mobile friendly would see a decrease in page rankings. This is likely to affect over 40 percent of Fortune 500 websites. Many people are calling […]

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