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PR

Laying the Groundwork to Gain Contacts

Journalists are one of the main influencers you need to appeal to when it’s time to get your product or message to the public, but there is more to it than a simple phone call or email. They get overwhelmed with people who are wanting help. However, helping you is not their job. Journalists want […]

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PR

Essential Elements of a DIY PR Campaign

The day you, your family, and your friends have anticipated has arrived. Your book, film, or album is finally complete and ready for release into the world! However, unless you have a very wide circle of people with whom to share this news, or have a known name, the chances are high that PR may […]

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PR

Networking 101

You’ve heard the phrase, ‘it’s not what you know, but who you know’? Granting that there is credence in that idiom, the first step is learning where and how to get to know prospective customers or the people who can lead you to those prospects. That’s where networking comes in! There’s a plethora of social […]

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